Royston Town Football Club is delighted to announce the appointment of a new Commercial Manager to drive sponsorship growth at the Club.
Lucy Drage, pictured here with Club President Alan Barlow, will play a pivotal role in developing innovative sponsorship strategies, forging valuable relationships with local, regional and national partners, and maximising commercial opportunities for the club.
Commenting on the appointment, Alan, said: ‘This is possibly the best new signing we’ve made for the start of the season, and we are thrilled to welcome Lucy to our team. Lucy’s natural enthusiasm and excellent communication skills makes her the ideal choice to elevate our commercial activities and attract new sponsors to support the club’s long-term ambitions both on and off the pitch.”
Lucy added: “It’s an honour to join Royston Town at such an exciting time. I look forward to working closely with the team and our partners; building on our relationships to create lasting value for our supporters and stakeholders and making further connections within the community.”
This appointment marks an exciting step forward in the club’s commitment to enhance commercial partnerships and generate new sponsorship revenues. It underscores the club’s ongoing dedication to strengthening its financial foundations and investing in the future success of the Club in the community of Royston.